As a part of Kia's creative team during placement at M&C Saatchi, we played a key role in shaping the launch campaign for the EV9 that launched November 2023.
Collaborating closely with a talented group, we brought innovation and strategic thinking to the foundation stages of the campaign and the involvement of Rafa Nadal. From generating ideas to crafting compelling messages and visuals, our teamwork exceeded expectations from our creative director.